Posts By: admin

Adding targeted data in place of out of date information has been proved to be more efficient at increasing open rates and cutting costs when it comes to email marketing. Purchasing and mailing to mass email lists is an outdated concept in the age of data enhancement because it prioritises quantity over quality. Consider sending…

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What’sAppending? this April, including some great offers… It’s the new financial year for many businesses and a great time to prepare for the coming year. At What’sAppending? we aim to help raise the awareness and importance of Email and Data Appending. The good news is data appending is easier than you might think and helps: Correct…

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Forgotten something important? In the run up to Christmas it can be so easy for your attention to slip away from updating your email data lists and when the time comes to send your campaigns, the bounce rates are ho-ho-horrendous. Clients that buy repeatedly should be a priority for any marketer as they are the…

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