Adding targeted data in place of out of date information has been proved to be more efficient at increasing open rates and cutting costs when it comes to email marketing.
Purchasing and mailing to mass email lists is an outdated concept in the age of data enhancement because it prioritises quantity over quality. Consider sending a campaign large volume of cold prospects over mailing a lower volume of hot, valuable leads. It’s a no brainer.
Cleansing and updating your current client database provides multiple channels of communication to companies who have already purchased from you which means you reach the right person through every email delivery.
Missing telephone numbers? We have them.
Old contacts email addresses bounced? We know who has replaced them in their role.
No company details? We can find them.
There are a number of attributes available to append to your customer database, get in touch to see what else we can do for you.
0845 467 4115